DEBUNKING
DIVERSITY
STUDIES
5 Studies That Prove the Business Case
and 5 That Get It Wrong
BY JENNIFER MILLMAN
THE DIVERSITYINC TOP 50 Companies
for Diversity® consistently yield
higher stock returns than the
S&P 500, yet the academic
research on diversity ROI has
been mixed. Why?
Like most things, it’s all in the
questions you ask. But more
important are the questions you
don’t ask. For example, how do
C-level executives demonstrate
commitment to diversity? Does
corporate culture encourage
expression of diverse viewpoints?
How is diversity linked to
organizational goals and how is
this communicated?
Most diversity researchers agree
that leveraging diversity can be
challenging. But diversity strategy
combined with effective manage-
ment proves well worth the effort.
For full versions of these studies
and more information on diversity-
management research, go to
www.DiversityInc.org/research.php.
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